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Privacy Notice

Swedish Biomimetics 3000 Ltd [SB3000] respect your privacy and are committed to protecting your personal data.  Our privacy statement explains how we collect and use data in accordance with the General Data Protection Regulation (GDPR).

Who we are?

For simplicity throughout this notice, “we”, “us” or “our” refers to Swedish Biomimetics 3000 Ltd.  Swedish Biomimetics 3000 Ltd is the controller and is responsible for this website.

Third Party Links.

This website may include links to third-party websites and applications.  Clicking on those links or enabling those connections may allow third parties to collect and share data about you.  We do not control those third-party websites and are not responsible for their privacy statements.

When do we collect your personal data?

When you visit our website and ask us to contact you via our contact page or using our email address.

When you ask us to carry out work for you.

When you contact us by any means asking for further information or with any other queries, etc.

The data we collect about you.

Personal data, or personal information, means any information about an individual from which that person can be identified.  It does not include data where the identity has been removed (anonymous data).

We may collect, use and store personal data about you. We do not collect any special categories of personal information about you (known as Special Category Data).  We may collect the following types of data:

Your name, telephone number, email address, billing/delivery address.

Details of your correspondence with us, for example, we collect details of your history, details of any comments or complaints you make, our web pages that you visit.

Details of your visits to our website or apps, and which website you came from to ours.

We need to know your personal data in order to provide you with services, to tell you about our products and services. We will not collect any personal data from you we do not need to provide and oversee this service to you.

What we do with data

We will only use your personal data when the law allows us to.  Most commonly, we will use your personal data to enter into or perform, a contract with you, to comply with a legal duty or for our own lawful interests, provided your rights don’t override these.  We will only use personal information for the purpose or purposes it was collected for (or for closely related purposes). We will never sell your personal data information to any third parties.

Purposes for which we will use your personal data

To respond to your queries. We do this to enable us to respond.  We may also keep a record of our interactions to demonstrate how we communicated with you throughout.  We do this on the basis of our contractual and legal obligations, and our legitimate business interests in providing you with the best service and understanding how we can improve based on your experience.

To administer and protect our business and this website, including troubleshooting, system maintenance, support and hosting of data. We do this as it is necessary to comply with our legal obligations and on the basis of our legitimate business interests for running our business, the provision of administration and IT services, network security.

To use data analytics to improve our website, products and services, and customer relationships and experiences. We do this on the basis of our legitimate business interests to keep our website updated and relevant, to develop our business and to inform our marketing strategy.

To make suggestions and recommendations to you about our technologies or services that may be of interest to you. We do this on the basis of our legitimate business interests to develop our technologies and services and grow our business.  You are free to opt out of hearing from us at any time.

How long we keep data for

We will only use and store information for as long as it is required for the purposes it was collected for. How long the information will be stored depends on the information in question and what it is being used for. For example, if you ask us not to send you marketing emails, we will stop storing your emails for marketing purposes (although we will keep a record of your preference not to be emailed).

Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed.  In addition, we limit access to your personal data to those employees, contractors and third parties who have a business need to know.  They will only process your personal data on our instructions, and they are subject to a duty of confidentiality.


Our website uses cookies. The intention of cookies is to enhance your browsing experience. Cookies are used to help us analyse our web traffic and allow us to improve our website by giving us information to enable us to statistically monitor how our pages are navigated. Our cookies do not enable us to identify you.

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.

Disclosures of your Personal Data

We may share your personal data with trusted third parties based in the UK:

Service providers who provide IT and system administration services.

Professional advisers including lawyers, bankers, auditors and insurers who provide consultancy, legal, banking, insurance and accounting services.

HM Revenue & Customs, regulators and other authorities who require reporting of processing activities in certain circumstances.

Third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them.  If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.

What are your rights?

We want to ensure that you remain in control of your personal data. Part of this is making sure that you understand your legal rights, which are as follows:

You can ask us whether we are keeping personal data about you and if we do, to obtain a copy of the personal information we hold.

The right to have your data erased (although this will not apply where it is necessary for us to continue to use the data for a lawful reason).

The right to have inaccurate data rectified.

Privacy support
If you have an enquiry or concern about our privacy policy or how we have handled your personal data, you can contact GDPR Officer:


Or by post: Swedish Biomimetics 3000 Ltd, 2 Venture Road, University of Southampton Science Park, Chilworth, Southampton, SO16 7NP

If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can complain to the Information Commissioners Office, the UK supervisory authority for data protection issues.